Partners ask MBB consultants to generate the 2nd and 3rd level insights. But consultants struggle to understand what that means and how to do it. In this post, I explain it using a real-life example.
What are the 2nd and 3rd level insights?
Partners ask MBB consultants to generate the 2nd and 3rd level insights. But consultants struggle to understand what that means and how to do it. In this post, I explain it using a real-life example.